What It Looks Like
A Recent Issue
Lasted Weekly · Issue #47
April 13, 2026
Manufacturing
Vietnam added 340,000 sqm of new production capacity in Q1 — but order volume is not keeping pace. When brands renegotiate FOB in H2, the factories that over-leveraged on expansion will feel it first.
Trade & Tariffs
The US tariff increase on Vietnam, Cambodia, and Bangladesh (effective May 15) changes the China-plus-one calculus. There is no clean geography left. Costing models need a full rebuild.
Ren's Take
New Balance has been building its US manufacturing story for decades as genuine operational strategy, not marketing. When tariffs bite, they are already positioned. Timing is not luck — it is 20-year commitment.